{
    "format": "doozer-atlas/0.1",
    "generated_at": "2026-07-17T00:38:11+00:00",
    "entity": {
        "id": "business:2794",
        "type": "LocalBusiness",
        "name": "Mercato Roman Pizza Kitchen Westwood",
        "description": "Mercato Roman Pizza Kitchen in Westwood, NJ. Voted Best Roman Pizza in NY State. 96-hr fermented dough, housemade pasta, BYOB, dine-in & online ordering.",
        "url": "https://mercato-roman-pizza-kitchen-westwood-westwood-nj.doozer.site",
        "telephone": "(201) 383-0790",
        "address": "11 Madison Ave, Westwood, NJ 07675, USA",
        "city": "Westwood",
        "state": "NJ",
        "geo": {
            "lat": 40.9920872,
            "lng": -74.0340057
        },
        "niche": "italian_restaurant",
        "category": "",
        "rating": 4.4,
        "review_count": 87,
        "hours": [
            "Monday: 12:00\u2009\u2013\u20099:00\u202fPM",
            "Tuesday: 12:00\u2009\u2013\u20099:00\u202fPM",
            "Wednesday: 12:00\u2009\u2013\u20099:00\u202fPM",
            "Thursday: 12:00\u2009\u2013\u20099:00\u202fPM",
            "Friday: 12:00\u2009\u2013\u200910:00\u202fPM",
            "Saturday: 12:00\u2009\u2013\u200910:00\u202fPM",
            "Sunday: 12:00\u2009\u2013\u20099:00\u202fPM"
        ]
    },
    "services": [],
    "services_text": "Mercato offers dine-in service seven days a week, noon through 9 PM Sunday through Thursday, and until 10 PM on Fridays and Saturdays. Reservations are accepted and recommended if you want a guaranteed table, especially on weekend evenings when the kitchen is at full pace.\n\nOnline ordering is available through mercatopizza.com, so you can bring that cold-fermented Roman crust home without the wait. The restaurant is also BYOB, meaning you can pair your meal with exactly the wine or craft beer you already love, without a markup. For groups and special occasions, Mercato accommodates private\u2026",
    "areas_served": [
        "Westwood, NJ"
    ],
    "faqs": [
        {
            "question": "What makes Roman-style pizza different from regular pizza?",
            "answer": "Roman pizza is typically rectangular, baked in a pan, and defined by an airy, open crumb. At Mercato, the distinction goes further: the dough cold-ferments for 96 hours using ancient wheat, soy, and rice flour with 80% hydration, producing a crust that is lighter, more digestible, and carries two-thirds fewer carbs and gluten than standard pizza dough."
        },
        {
            "question": "Is Mercato BYOB?",
            "answer": "Yes. Mercato is a BYOB restaurant, so you are welcome to bring your own wine or beer. There is no corkage fee structure to navigate, which makes it easy to pair your meal exactly the way you want."
        },
        {
            "question": "Do you take reservations?",
            "answer": "Yes, reservations are accepted and encouraged, particularly for Friday and Saturday evenings when the dining room fills up. You can reserve through the website at mercatopizza.com."
        },
        {
            "question": "Can I order online for pickup or delivery?",
            "answer": "Online ordering is available at mercatopizza.com. Check the site for current pickup and delivery options in the Westwood area."
        },
        {
            "question": "Does Mercato host private events?",
            "answer": "Yes. Private events are available at Mercato, making it a strong option for birthday dinners, celebrations, or business gatherings where you want dedicated attention and a distinctive menu."
        },
        {
            "question": "What are your hours?",
            "answer": "Mercato is open Monday through Thursday and Sunday from noon to 9 PM, and Friday and Saturday from noon to 10 PM. The kitchen is open seven days a week."
        },
        {
            "question": "Where exactly is Mercato located?",
            "answer": "Mercato Roman Pizza Kitchen Westwood is at 11 Madison Ave, Westwood, NJ 07675. Street parking is available along Madison Ave and surrounding blocks."
        }
    ],
    "events": [],
    "relationships": [
        {
            "predicate": "LOCATED_IN",
            "from": "business:2794",
            "to": "place:Westwood, NJ",
            "to_name": "Westwood, NJ"
        },
        {
            "predicate": "IN_NICHE",
            "from": "business:2794",
            "to": "niche:italian_restaurant",
            "to_name": "Italian_restaurant"
        },
        {
            "predicate": "DISCOVERABLE_IN",
            "from": "business:2794",
            "to": "root:doozer.site",
            "to_name": "doozer.site",
            "url": "https://doozer.site"
        }
    ],
    "provenance": {
        "fields": {
            "name": "google_places",
            "address": "google_places",
            "telephone": "google_places",
            "hours": "google_places",
            "rating": "google_places",
            "geo": "google_places",
            "niche": "google_places",
            "description": "doozer_ai",
            "services": "doozer_ai",
            "faqs": "doozer_ai",
            "relationships": "doozer_derived",
            "events": "ticketmaster"
        },
        "owner_verified": false,
        "verified_at": null,
        "note": "Public information only, no private contact data. Google-sourced fields are reliable; doozer_ai fields are generated, verify specifics."
    },
    "discover": {
        "website": "https://mercato-roman-pizza-kitchen-westwood-westwood-nj.doozer.site",
        "design_md": "https://mercato-roman-pizza-kitchen-westwood-westwood-nj.doozer.site/design.md",
        "powered_by": "Doozer (https://doozer.work)"
    }
}